
With Memorial Day 2025 approaching, car dealerships and manufacturers are rolling out a wide array of financing and leasing incentives to attract buyers and boost sales. The holiday weekend traditionally marks one of the most active periods for automotive purchases in the United States, and this year is no exception.
Automakers are targeting consumers with highly competitive offers, particularly on top-selling SUV and pickup truck models. Among the highlighted deals are reduced interest rates, zero down payment financing, and attractive lease terms.
For example, Chevrolet is promoting special offers on its 2024 Suburban, a popular full-size SUV, with competitive lease terms and low annual percentage rates (APRs) for qualified buyers. Other manufacturers including Ford, Toyota, Honda, and Hyundai have also unveiled regional and national promotions on sedans, crossovers, and electric vehicles.
Industry experts say seasonal promotions like these are not only aimed at capitalizing on increased consumer traffic during holiday weekends, but also at moving excess inventory and making room for incoming 2025 models.
Shoppers are advised to compare offers from local dealerships, check manufacturer websites for national promotions, and review financing terms carefully before committing to a deal. Memorial Day typically provides an opportunity for significant savings, especially for those prepared to negotiate and act quickly.
With inflation and interest rates still a concern for many households, these limited-time deals could offer a chance to secure more affordable terms on new vehicle purchases. Consumers are encouraged to research pre-qualification options and dealer incentives to maximize value during the holiday sales event.
The Memorial Day sales period typically runs through the end of the month, but top deals may have limited availability depending on inventory and regional demand.
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